In this article I would like to share some of the common mistakes
that most of the studio owners make. If you have fallen prey to these its time
for you to solve it, and if not, make sure you don’t fall into it.
Mistake 1: DO NOT BE
IN A RUSH: Many of the studio owners are in a rush to start and promote
their workshops. Keep this in mind that business, whatsoever it is, takes time.
You cannot sleep and then become a flourishing business overnight. The perfect solution
for you is to ask someone else who has become successful in their own. Think about
holiday promotions a month back and not at the last minute. This can help in
long term planning.
Mistake 2: DO NOT BE
DRIVEN BY EMOTIONS, USE YOUR LOGIC: Sometimes you get so emotionally attached
to a plan that you forget what you really wanted to do. That is a usual feeling
that newcomers have. But keep in mind you are starting a business not some
charity. You are doing it to earn some money. So go by your head not your
heart. When we get emotionally driven in our business we lose our focus and our
strengths become our weakness. Self confidence goes down. A
SUCCESSFUL BUSINESS IS DRIVEN BY FACTS AND NOT EMOTIONS.
Mistake 3: RUNNING
OUT OF CASH: This is the most common mistake that a person makes. They start
a business and then leave it mid way because they do not have enough money to
carry it ahead. The best way to avoid lat minute rush is to plan. Plan ahead. For
example if you plan to start a yoga workshop think about the various materials and
equipments needed. If your budget says $20000, see that you have at least $30000.
It is better to have extra cash with you in case of last minute rush. If you do
this you can even recover back at least 2/3rd of your expenses when
your students join you.
I myself am running a very successful Yoga Workshop. Found it a bit difficult in the beginning but since I was
well aware of the common mistakes could overcome all the obstacles.
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